Siena NIL collective Saints March On connects athletes with sponsorship deals - Albany Business Review
August 29 2023 - liaautogroupinc.
Saints March On (SMO) was created to empower student-athletes to maximize all the endeavors they undertake while here in the Capital Region, both on-and-off the court. SMO entered into a marketing agreement with LIA for the upcoming Siena basketball season featuring former Missouri & Austin Peay transfer guard Sean Durugordon. Included in the marketing campaign with Sean is a custom Siena branded 2023 Challenger which will be showcased at various events around the community. Look out for some fun collaborations throughout the community! #Liacarsforlife #Liacares
https://www.bizjournals.com/albany/news/2023/08/24/siena-college-sports-name-image-likeness-nil.html
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